Product and UX expertise for startups

I'm an independent consultant helping startups create products and improve their design process.

I was the first employee at a YC startup, then ran successful design teams, built my own products, and taught design at UMich.

Read my full bio

for early stage

Lean product design

I design products in rapid learn/build/test cycles, helping startups find product-market fit

Build your product

for growth stage

Scaling design teams

Give your team the skills they need to make your product shine

Grow your design team

Recent posts

Building a startup live on YouTube

I'm designing and building a startup product—and recording every minute

The books I recommend to designers

What to read when you’re learning (or struggling with) design

"You're a natural, kid"—How to spot design talent

The four least-teachable traits of great designers

All content...